The best way to encourage or reward a customer and profiting by it is by implementing your own personalized loyalty program. A loyalty program consists of offering membership cards to your customers which allows them to either have on-line or in-store instant rebates; or collect points or currency that rewards them for their loyalty. Once they become a member through our Card Management program you can track their spending habits and purchases .The points or currency accumulates with each transaction. Your customer can then exchange or redeem their points or currency for either a rebate or rewards that are typically available by selecting from items in-store. You can also develop a personalized, profitable promotional offers sent via their personal email to encourage them to return and spend more, more often. A well –planned and well-managed program is proven to strengthen customer relations and increase revenues.

ICP loyalty program objectives:

Better revenue
- Customer acquisition
- Reduce Mark-Downs
- Increase customer frequency
- Customer retention (establish long term relationships)

Strategy
- Improve product awareness
- Measure customer service
- Advantage on competition
- Determine choice of inventory
- Better understand direction of price structure
- Cross promotions
- Select visuals and layout of store location

Cost Reduction
- Reduce advertising costs
- Better customer marketing
- Eliminate unprofitable customers

ICP Loyalty programs are offer much better performances than conventional marketing programs. Inner City Promotions loyalty programs are much more then the traditional loyalty programs. Our innovative program is completely flexible, to all your needs. To make that much more exciting it is extremely simple to use by the administrator and their team as well as by the card-holders. Which makes the whole program more incorrigible to implement and maintain by the administrator.